Churn recovery for SaaS founders · Stripe & Lemon Squeezy
ChurnNote helps small SaaS founders using Stripe or Lemon Squeezy collect honest cancellation replies, recover failed payments, and follow up when there's a real reason to win customers back.
Built for SaaS founders using Stripe or Lemon Squeezy. No signup required for the leak check.
Cancellations this month
May12
$1,240 MRR at risk
Win-backs ready
3 customers · $420 recoverable
ChurnNote at a glance
ChurnNote is a churn recovery tool for small SaaS founders using Stripe or Lemon Squeezy. It helps founders collect cancellation replies, recover failed payments, group churn reasons, and send win-back follow-ups when there is a real reason to bring customers back.
30-day recovery sweep
When you connect Stripe or Lemon Squeezy, ChurnNote can scan the last 30 days of cancellations and failed payments.
You'll see what already leaked, review suggested follow-ups, and approve anything before it goes out. After that one-time sweep, ChurnNote watches fresh cancellations and failed payments automatically.
One-time review for past churn. Automatic handling for future churn.
Sweep results
Last 30 daysCancellations found
9
Failed payments
4
Suggested follow-ups
Sarah Kim
Cancelled 6 days ago · $49/mo
James Chen
Failed payment 2 days ago · $99/mo
Maria Lopez
Cancelled 18 days ago · $29/mo
You review each one before anything sends.
Not a survey. Not a form. Reads like a note from a founder, because it is one.
From: Alex from Acme via ChurnNote <alex@mail.churnnote.com>
Subject: quick question
From: sarah@customer.com
Subject: Re: quick question
That reply is worth more than any exit survey — and Sarah might just come back.
Sarah Kim
sarah@customer.com
Apr 1 · 3:12 PM
Subscription cancelled
$49/mo · Pro plan · 4 months
Apr 1 · 3:27 PM
Exit email sent
Subject: quick question
Apr 2 · 10:05 AM
Customer replied
“I switched to ToolX because they had the Slack integration I needed...”
Apr 2 · 10:05 AM
Grouped: Missing feature
Waiting on founder action
Apr 14 · 9:02 AM
You recorded: Slack integration shipped → Win-back drafted for review
Every reply becomes a timeline. Reason grouped, action recorded, follow-up queued.
See who left, why, and who's worth reaching back out to.
MRR lost this month
$1,240
from 8 cancellations
Reply rate
24%
+6% vs last month
Top churn reason
Pricing
38% of replies
Win-backs ready
3
$420 recoverable
Recent cancellations
“Missing Slack integration”
“Too expensive for my team size”
“Switched to competitor”
Awaiting reply...
Top churn reasons
Win-back queue
3 readyMissing feature · Slack integration shipped
$196
LTV
Too expensive · New starter plan launched
$594
LTV
Missing feature · API access added
$340
LTV
$1,130 in recoverable revenue
Reasons grouped automatically. Win-backs queued only when there's a real reason to reach back out.
But when a paying customer leaves, the real reason disappears.
ChurnNote keeps the reason, the customer, and the follow-up in one place — so a cancellation doesn't become a silent loss.
Not a feedback widget. Not a dunning script. A full retention loop for small SaaS.
Ask why they left and group the reason. A founder-style email goes out the moment a subscription cancels. Real replies come back. AI sorts them into reasons you can act on.
Recover payment failures before they become silent churn. ChurnNote detects card declines on Stripe and Lemon Squeezy and sends a short 3-email sequence with fresh hosted invoice links.
Follow up later when pricing, onboarding, or missing features change. Record the change and ChurnNote drafts a personal note to the customers whose reason matched.
Three real moments ChurnNote handles for you.
“I switched to ToolX because they had the Slack integration I needed.”
Card declined · sarah@customer.com
Recovery email scheduled · fresh invoice link
Customer left: onboarding too complex
Follow up when onboarding is fixed.
Free, no signup
Run the free Churn Leak Report and see failed payment loss, cancellation loss, and win-back opportunity from your last 30 days of Stripe or Lemon Squeezy data.
Run the free Churn Leak Report →Read-only key. No charges. Takes about 30 seconds.
Cancel → reply → grouped reason → record change → send the right follow-up.
ChurnNote spots the event immediately from Stripe or Lemon Squeezy. Cancellation or failed payment.
Written in your name, delivered through ChurnNote. No HTML, no logo, no template. Reads like a personal note.
Reply lands in your inbox. No survey form, no dropdown. Just the customer's own words.
Pricing, missing feature, bad experience, timing, competitor, and more. Sorted automatically. Verbatim text stays attached.
A new plan, a shipped feature, a fix, a better offer. This is what makes a win-back worth sending.
Drafted for review. You read it, send it, and track who comes back. Every win-back is reviewed before it goes out.
Built for Stripe and Lemon Squeezy SaaS founders
ChurnNote connects to Stripe or Lemon Squeezy, detects subscription cancellations, sends plain-text exit emails, collects honest cancellation feedback, groups churn reasons, and helps you follow up with customers who may come back.
Cancellation recovery
Voluntary churn
Customer hit cancel intentionally. ChurnNote listens for customer.subscription.deleted, sends a founder-style email written in your name (delivered through ChurnNote), captures the reason, and queues the win-back when you ship the fix.
Dunning recovery
Involuntary churn
Card declined. ChurnNote runs a 3-email recovery sequence with fresh hosted invoice links. The customer updates payment, the subscription is saved.
Most tools cover one or the other. ChurnNote covers both — at $12/mo flat, no per-event fees, no percentage of recovered revenue.
Most churn tools are built for teams with sales calls, CSMs, and customer success dashboards. ChurnNote is built for the solo SaaS founder who just wants to know why people leave and what to do next.
No sales call
Sign up, connect Stripe, done. No demo required.
No enterprise pricing
$12/mo flat. No per-event fees, no % of recovered MRR.
No bloat
Three jobs, done well. Not a 40-feature platform.
Not a generic dashboard. A real win-back move for each kind of churn.
Too expensive
Pricing-churners get grouped in one bucket. Ship a cheaper tier and ChurnNote drafts the follow-up. Only to them.
“Honestly, $49 is too steep for a side project.”
You launch Starter tier → win-back queued for 8 customers.
Missing feature
Every reply mentioning a missing feature is stored. Ship the feature, record the change, send a personal note.
“I switched to ToolX for the Slack integration.”
You ship Slack → win-back drafted for Sarah.
Bad experience
Bugs, support pain, onboarding friction. When it's fixed, send a direct message. Not a marketing blast.
“Onboarding was confusing, I gave up after day 2.”
You ship new onboarding → personal note drafted.
Not now
Some leave because of timing. Set a delay and ChurnNote resurfaces them when it makes sense.
“Pausing for now. Call me in Q3.”
Resurface set for Aug 15 → 4 follow-ups queued.
Failed payment
Cards fail. ChurnNote runs a 3-email recovery flow with fresh hosted invoice links the moment a payment declines.
“Card declined · sarah@customer.com”
Recovery email 1 of 3 sent → invoice link delivered.
Switched tool
Competitor names show up in replies. ChurnNote groups them so you see exactly where customers are going.
“Moved to Acme. Better reporting.”
Reporting v2 shipped → competitor switchers notified.
Follow up after a fix, a new offer, or the right delay. Review every win-back before sending.
10-30%
Reply rate for personal emails vs <2% for surveys
60s
To connect Stripe and start listening for cancellations
$12
/month flat. Most churn tools charge $79+
Surveys get ignored. Automated NPS emails get deleted. A short, personal email from the founder? People actually reply. And tell you the truth.
ChurnNote is $12/mo. Win back one $49/mo customer for a year and that's $588 recovered. A 4x return from a single email.
$12/mo in→$588/yr out
No tiers. No feature gating. No enterprise sales calls.
$12
/month
or $99/year. That's $8.25/mo
Capture
Recover
Understand
Most churn tools start at $79/mo. ChurnNote is $12.
Start for $12/moAI churn feedback & win-back email tool
ChurnNote automatically emails customers after they cancel. The email looks like a simple founder-written message. Not a survey, not a campaign. When customers reply, ChurnNote uses AI to group the reason into categories so you don't just see who cancelled, you understand why they left and who's worth winning back.
Step 1
Plain-text exit email
Founder-style email written in your name and delivered through ChurnNote. No HTML, no logo, no template. Customers reply because it reads like a personal note, not marketing.
Step 2
AI groups the reason
Each reply is categorized: pricing, missing feature, too complex, competitor, bad experience, no longer needed. Verbatim text stays attached.
Step 3
Win-back follow-up
When you record a fix or new offer, ChurnNote drafts a personal follow-up to the customers whose reason matches. You review every win-back before it sends.
Plain-text exit emails. AI churn reason grouping. Personal win-back follow-ups. Built specifically for SaaS cancellation replies. Not a generic email marketing or feedback tool.
ChurnNote is a churn recovery tool for SaaS founders. When a customer cancels in Stripe or Lemon Squeezy, ChurnNote sends a plain-text exit email written in your name (delivered through ChurnNote), groups the real reasons people leave, and queues personal win-back follow-ups so you can recover the revenue you'd otherwise lose.
Indie SaaS founders, bootstrapped teams, and small SaaS companies billing through Stripe or Lemon Squeezy. It's built for the size of business where one win-back can pay for the tool for a year.
The most reliable way is to email them personally the moment they cancel and ask one open question. Plain-text emails written in the founder's voice get 10-30% reply rates with honest, detailed answers. Cancel-flow surveys typically produce under 2% replies, mostly rushed dropdown responses. ChurnNote automates this loop: detects the Stripe or Lemon Squeezy cancellation, sends a founder-style email written in your name (delivered through ChurnNote), captures the reply, and groups the reason (pricing, missing feature, switched tool, timing, bad experience).
The follow-ups that work aren't generic 'we miss you' broadcasts. They reference the specific reason the customer left and a real change that addresses it. ChurnNote captures each cancellation reason, then queues a tailored win-back when you record a fix, ship a feature, or launch a new plan. You review every win-back before it sends.
Yes. Connect Stripe in about a minute and ChurnNote starts listening for cancellations and failed payments immediately.
Yes. ChurnNote integrates with Lemon Squeezy the same way it works with Stripe: detect cancellations, send the exit email, group cancellation reasons, and queue win-backs.
Dunning recovers involuntary churn. The customer's card failed, they didn't choose to leave, and the fix is updating the card. Cancellation recovery handles voluntary churn. The customer hit cancel intentionally, and the fix is understanding why and following up with a real change. ChurnNote covers both. Most tools (Churn Buster, Stunning, Stripe Smart Retries) only do dunning.
That's perfect. If ChurnNote wins back even one of them, that customer pays you every month for their entire lifetime. The math works from day one.
Yes. For new accounts, ChurnNote can run a one-time 30-Day Recovery Sweep after you connect Stripe or Lemon Squeezy. It surfaces recent cancellations and failed payments from before ChurnNote was connected. You review and approve any old follow-ups before they are sent. After that, ChurnNote handles fresh cancellations and failed payments automatically.
Your competitors let churned customers walk away. You don't have to.
Start for $12/moCancel anytime. No contracts.